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Alice Will

LUX
Edinburgh, United Kingdom

My 10+ years journey in marketing started at the age of 17 where my love of music saw me start my own business organising and promoting music events in Edinburgh. I now co-own a marketing agency and work with a portfolio of leading brands.

60-Second Interview

Who was your biggest hero when you were younger?
My parents.
What initially attracted you to enterprise?
To do what I love for a living.
What has been your biggest challenge so far with your business?
Time. There’s never enough time in a day!
Who is it that keeps you going through any tough times?
I’m lucky to have a great support unit which includes my business partner, family, friends and Frank, my lovely Boston Terrier!
What is it that gets you out of your bed in the morning?
The drive to make something happen.
How do you define success?
Being happy with what you have and what you've achieved.
Where do you see your business in 5 years’ time?
International location, team of 30-40, and, most importantly, a huge portfolio of exceptional work and very happy clients!
If you could give your “teenage self” one piece of advice, what would it be?
Be patient.
If you could have any one person on your business contact list who would that person be and why?
Sheryl Sandberg – I am sure she could give me some invaluable advice!